Hey!
BlackFreelance looks at employer-independent work from a
specific perspective.
Our businesses are small, but even small businesses need focused leadership...which means we all have specific responsibilities.
So for the rest of the year, we’re going to be going over the responsibilities we have as leaders in our freelance work. We’re walking through...
- CEO: Chief Executive
Officer
- CMO: Chief Marketing Officer
- COO: Chief Operating Officer
There’s
a reason for this. I believe that every freelance business needs this kind of perspective more than ever.
Yes, we’re dealing with more uncertainty, but there’s also more opportunity out here for indie workers than there ever has been in history—and you don’t take advantage of
that just hoping your business works out for the best.
So make some space to close out 2022 by reshaping your mindset—a mindset that will help you take advantage of 2023 and all the options you have in front of you as a freelancer.
This month we’re covering the responsibilities of the Chief Marketing Officer, or CMO. You’re going to want to keep up with this once since it’s so much more than placing ads.
Owning pricing and
services
Being CEO of your freelance business means adjusting pricing and services.
You ever hear a freelance coach telling people it’s time to raise their rates
or offer new services? It’s because those things are the key to a sustainable successful freelance business.
Setting prices and choosing new services isn’t easy. So if you need some help, try this post on pricing and this one on services. And if you need to talk it out, your community is here to help.
Megan
P.S. A couple reminders…
- If you’re ready to take the next step in your freelance journey and want to
“self-coach” your way to a healthier freelance business—come check out the Black Freelance Academy to improve your skills as CEO of your freelance world.
- It’s our job as Black freelancers to spread the word on the potential out there, so if this message was helpful, pass it on!