Last month we talked the benefits for
getting better at sales as a freelancer.
This month we’re covering tactics...but not just any tactics. This is for people who don’t see themselves as natural salespeople and who might even be a little shy or even scared to start “selling”.
So for December, I’m going to walk through four techniques that have helped me go from terrible at sales to comfortable and confident...let’s go!
The next time an ad works on you, pay attention.
Even if it just gets your attention or gets you to visit a website, ask yourself why you were moved
by this one “touch” vs. all the others (even from the same company).
Was it timing? A deal? A catchy tagline? The right actor?
Even as freelancers, we’re selling to other people, so knowing what moves humans is extremely valuable.
Emulation is a powerful tool for new freelancers. Spend the month checking out this featured freelancer to review their niche, services, website layout, and overall marketing. Full list here
This month, check out Ross Simmonds. Ross is a B2B marketing expert...a field I’d love to see more of us get
into. You can learn more about him and his work here on his site.
P.S. It’s our job as Black freelancers to spread the word on the potential out there, so if this was helpful, pass it on!