It’s always a good time to refine your niche, but since our last Niche Month 6 months ago, we’ve seen SO much change in the world...and just like employed work, our freelance work is impacted too.
Which means it’s important to at least review your niche to see if there are any new opportunities or threats you should deal with.
But sometimes we get stuck.
All of us have the ability to make good decisions about what to pick up in our businesses and what to leave behind.
We’re a lot better at those decisions when we’re informed...when we have a solid connection to our niches...when we’re paying attention.
So jump on your trade pubs. But also follow industry leaders on LinkedIn. Sign up for virtual conferences and dive into their materials.
Things are rough now, but there’s so much room for us to refine and grow our freelance businesses...even if the world’s still churning more than usual.