Hey!
I got this one from Malcolm Gladwell’s Masterclass and honestly, this one tip was worth the entire subscription.
Examples don’t just get your point across. They also help establish trust and make your audience curious to learn more.
For example, now, whenever I write a blog, I try to include an illustration of a point in each section. That little technique always gets praise from my clients.
And if you don’t have an example? You might need to dig deeper before you publish.
Megan
P.S. If you ever have any challenges with your content creation? Come over to the community boards.
And if you want to learn more about Black Content Marketing? Start here.