Every month we run through a series of questions to help you run your freelance business like a bigger business — “self-coaching” your way to better results and a better life.

 

It’s the last week of marketing month!

 

We’re on our last week of covering tips for your value statements, and this one’s pretty simple…

 

Keep it short.

 

Ideally your value statement shouldn’t be more than one sentence. Take a look at mine.

 

I’m a healthcare tech writer and content strategist who helps marketing leaders get more value out of their content efforts.

 

People should be able to digest it quickly. Everything from your niche to your skillset to your target market should be as condensed as possible.

 

This though, can be the hardest part. If you need some help figuring out how to condense everything, come by the Academy boards and let’s talk it out!

 

 

 

 

Megan