It’s usually more effective to show than it is to tell, so this month, we’re going to be touring the content marketing presences of our Featured Freelancers.
Make sure to
take some time each week to review their sites and get a feel for how they use content. Most importantly, ask yourself how you as a potential customer feel and see what lessons you can apply to your own freelance content presence.
Strong testimonials
This one stands out for its prominent use of testimonials, especially the way they’re positioned right in the header
menu. If you’ve got a few testimonials yourself, you might want to consider trying something similar on your site.
And if you want to learn more about Black Content Marketing? Start here.