One of the most reliable ways to consistently get your income moving upward is to get in the habit of dropping low-paying clients.
That’s why this CEO month, we’re going to cover the concept and process of dropping the bottom performers in your revenue stream.
#3 Why are they even here?
Low-paying clients don’t come from nowhere.
You probably had a really good reason for why you signed them in the first place. Maybe they fit your niche at the time. Maybe they were a referral. Maybe they were even a higher-paying client before you raised your standards.
Ask yourself why you brought them on, and then assess whether they fit with where your business is headed in the future. You might decide they don’t...or that they do, and it’s worth having a conversation about raising your rates.
