Hey! 

It’s usually more effective to show than it is to tell, so this month, we’re going to be touring the content marketing presences of our Featured Freelancers.  

Make sure to take some time each week to review their sites and get a feel for how they use content. Most importantly, ask yourself how you as a potential customer feel and see what lessons you can apply to your own freelance content presence.  

A strong introduction 

Our first stop is at CJO Writing + Editing.  

I chose this site first because of the About page...specifically the way they took the time to outline the value they add. I really love how it’s spelled out and right after that is a contact button. Great use of content and a CTA.  

Take some time with this one, especially the use of contact forms and other CTAs. It’s quite a bit beyond where most freelancers land.  

Megan 

P.S. If you ever have any challenges with your content creation? Come over to the community boards. 

And if you want to learn more about Black Content Marketing? Start here.