So I hate selling. 

I’m not good at it. It doesn’t come naturally at any level. That’s why I live by templates—the less I have to think, the better. 

That’s why this month, I’m sharing some of my favorite content templates that I use for the sales process. Tweak them to fit your business and your market and see how they work out for you. 

Connecting on LinkedIn

I’m a 20-year veteran of healthcare (now writer/consultant) who helps hospital tech vendors leverage content to create stickier relationships across the customer lifecycle. Would love to connect if Fontus needs an industry specialist as a resource. Thanks, Tina! 

Megan 

This one almost never varies. It helps to add a note when connecting, but it’s not worth overthinking. I get my info and value prop out early and keep it pushing. 

(I leave the personalization until the end because you only see a few words in the invitation preview.) 

Test a few variations and see what resonates with your potential connections. 

Megan

P.S. If you ever have any challenges with your content creation? Come over to the community boards.

And if you want to learn more about Black Content Marketing? Start here.