You ever sit back and think about how much content you had to consume before you bought something?
I don’t mean one of those Instagram products that turned out to be a scam...I’m talking something for your business...like tax services or CRM software or signing up for a bank account.
How many ads did you see? How many blogs did you read? Links? Emails? It’s almost always more than we think.
People thinking with their business mind move different than they do as consumers...and that movement is slow. Remember that next time you think content isn’t working or isn’t worth your time.