Hey!

As much as the purpose of content stays the same, things do change.

We’ve seen this happening gradually over time, but then picking up drastically during a pandemic.

Content has adjusted to support virtual experiences, adapted to shifts in audience expectations, and evolved to grab increasingly scarce attention.

And content creators like us? We’ve had to keep up. We’ll keep having to keep up.

It’s not as bad as it sounds, especially if you keep your fundamentals but stay flexible in areas like distribution, format, and style.  

 

Megan

 

P.S. If you ever have any challenges with your content creation? Come over to the community boards.