Hey!
I got a good reminder today about how important attention is.
I’ve created a ton of really solid content for a long-time client…but heads didn’t start turning until we added fun video to get people’s attention.
The video is in some cases, completely different from the core content, but without it, people wouldn’t dive into the meatier pieces.
Great content is great, but attention is what gets people moving.
Megan
P.S. If you ever have any challenges with your content creation? Come over to the community boards.