I had a conversation about a really interesting project this week. It’s a great opportunity, but it might not happen at all because some people in the organization “don’t believe in digital marketing.”

The digital economy’s been growing at triple the rate of the U.S. GDP

Americans check their cell phones an average of 150 times per day.

77% of internet users read blogs.

People are tired of email promotions and ads.

Content marketing doesn’t work because it’s content marketing. It works because it meets people where they are. Don’t be late because of disbelief.

Megan