I always love reading about other people’s perspectives on content marketing. That’s because honestly, I still feel like I have a TON to learn in my won world, but also that I have a lot to learn about agencies.
That’s why I love this article on Forbes about lessons from agency pros. Here are a few that jumped out at me…
- Create Content Templates
- Focus On Quality Over Quantity
- Inspire Action
- Be Helpful Above All Else
If you’ve got a second, go through the whole list. You’ll learn a bit about content marketing, but also how bigger players in the game think.
Megan
P.S. Side note: Prospecting! I’ll probably be going through all those agencies to see if they need any new writers and connecting with each person in the article on LinkedIn.