That’s what an SEO specialist I’m partnering with on a project told me this week.

This guy is really experienced — a very experienced marketer with 30+ years in the tech marketing for huge companies.

At first I thought “crap…I kind of like writing blogs and a decent amount of my income comes from blogging. What if he’s right?”

But then I remembered every space is different. Then I remembered that some of my best clients generate the bulk of their leads from blogs.

Every industry, every target market, every niche has its own thing going.

Blogs are dead in one field, just getting going in another, and having a resurgence in a third.

Always know what kind of content works for the people in your world, and get good at it.

Megan