Most of us understand content through the lens of media, but content marketing (content creation for business) is so much bigger. There are millions of businesses out there and each has their own content needs for their target market.

It’s no surprise content marketing is expected to be a $300 billion industry by next year and one that no business can afford to ignore.

That’s also why I wrote this series on content marketing for Black businesses, but it’s also why I’m doubling down on it as my career focus. If you aren’t taking it seriously yet, you’re risking missing something huge.

Megan