Today I got some really valuable feedback from one of my editors.

 

I’d missed opportunities to link the clients’ products in the text (where I’d mentioned them several times). That’s a big missed opportunity for link building, and honestly something I need to be more aware of as I build my skills as a writer who creates for content marketers.

 

That’s why I’m brushing up on articles like this one from Moz.

 

Writing is only the tip of the content creation iceberg for us. That’s especially important to remember if people are finding your site (or your clients’ sites) through SEO.

 

 

 

Megan