I’ve said it before, but content marketing is marketing.

 

That’s why books like Marketing 3.0 (here’s a slide summary) are so important to keep up with.

 

Social media (along with other forces) have changed how marketing works. That means whether you’re using it to get better freelance clients, are selling it yourself, or supporting it as a creative, you need to keep up with where it’s headed.

 

Thankfully it’s a fun, fascinating field with new things happening in tech and customer insights all the time, so have fun with it!

 

 

 

Megan