Ok, I don’t literally mean the last email. I’ve opened tons since this one, but this is the last unsolicited one I decided to dedicate a click to.
It came from James Clear and here’s the subject line.
The 3 Stages of Failure in Life and Work (And How to Fix Them)
That heading really got me. I’m always interested in taking new approaches to failure, so this was right up my alley. It also offered solutions, which makes any piece of content stand out.
When something like this breaks through all the noise in your world, take notes. That’s because if someone can grab your attention over all the other emails, browser windows and app alerts, they’re doing something right...and that’s something you probably want to apply to your own content marketing bag of tricks.
Megan