Last week we talked about influencers that move quietly. This week, we’re talking about the ones you can’t ignore.
Pretty much no matter what niche you work in, you’re going to find large organizations that're making waves…and you’ll probably find one for each one of your niche dimensions.
Me for example, I peek into healthcare, B2B, and tech orgs occasionally to see what’s up. That’s because each angle impacts what works for my clients and at the end of the day, my work.
So what’s that mean on a practical level? You’ve gotta be tired of me saying it, but trade mags. Not only that though, but signing up for industry newsletters, jumping on webinars, and even attending in-person events. Take some time to understand this level of influence and you’ll gain a whole new level of business insight.
.P.S. ...and don’t forget to come join the Academy group over on the boards (I just dropped a post about finding an accountant)! It’s only going to be open for an easy signup until the end of the month. (After that you’ll still have access, but will
have to kill your BlackFreelance.com account and sign up for a new one.)