Then don’t. Every ounce of communication doesn’t need to be about the pandemic.

 

But it does need to resonate.

 

You’re up against more than just the usual “noise”. You’re up against people’s impulse to survive.

 

If you want to break through, your content is going to need to be more relevant, more compelling, and more on point than ever.

 

 

 

Megan

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